{"id":7447,"date":"2019-07-09T18:58:45","date_gmt":"2019-07-09T18:58:45","guid":{"rendered":"https:\/\/pishondesigns.org\/Dbase\/?p=7447"},"modified":"2019-07-09T20:06:11","modified_gmt":"2019-07-09T20:06:11","slug":"5-things-a-marketing-agency-can-do-for-you","status":"publish","type":"post","link":"https:\/\/pishondesigns.org\/Dbase\/5-things-a-marketing-agency-can-do-for-you\/","title":{"rendered":"5 things a Marketing Agency can do for you"},"content":{"rendered":"<p>Let\u2019s say you have a new startup, business or venture, and you\u2019ve gone at it for more than a bit, and still no growth, what do you do? That\u2019s when you think of getting a marketing agency. Think of it as PR for business. In this article, we\u2019ll tell you why, when and what a marketing agency can do for you.<\/p>\n<p><!--more--><\/p>\n<blockquote><p>\u201cMarketing companies can help your business develop a marketing strategy, plan and manage campaigns, or provide specific services, such as telemarketing or market research. You can retain their services for a specific project or hire them on a retainer basis to assist you over a period of time.\u201d &#8211; <a href=\"https:\/\/www.thebalancesmb.com\/what-is-a-marketing-firm-4017678\" target=\"_blank\" rel=\"noopener noreferrer\">Source<\/a><\/p><\/blockquote>\n<p>Following the scenario above, I\u2019d say you need a marketing agency the second you identify the goals of your business or venture.<\/p>\n<p>The following criteria should help you in deciding what to look for when hiring a marketing agency<\/p>\n<p><script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script><br \/>\n<ins class=\"adsbygoogle\" style=\"display: block; text-align: center;\" data-ad-layout=\"in-article\" data-ad-format=\"fluid\" data-ad-client=\"ca-pub-2177321403470136\" data-ad-slot=\"5058759332\"><\/ins><br \/>\n<script>\n     (adsbygoogle = window.adsbygoogle || []).push({});\n<\/script><\/p>\n<p><strong>1. Track record<\/strong><\/p>\n<p>I\u2019m tired of marketing agency who offer SEO services but you can barely find them on Google. If you offer a service, then you should OWN it. So if I say I\u2019m a social media expert, then I\u2019d better have good engagement on my channels. It\u2019s a no-brainer.<\/p>\n<p><strong>2. Accessibility<\/strong><\/p>\n<p>If you\u2019re hiring a firm that offers marketing services, they had best be accessible &#8211; and be able to make your brand accessible. This is your business they are talking about. what a marketing agency can do in terms of accessibility is huge and I mean accessibility in timeline, schedules and a good working plan of how to manage your brand.<\/p>\n<p><strong>3. Ignore brand names<\/strong><\/p>\n<p>The popular ones are not always the best. Creativity will beat brand popularity any day. In the long run, these people&#8217;s dedication and passion for your business will determine how successful it will be.<\/p>\n<p><strong>4. Don\u2019t be too concerned about money<\/strong><\/p>\n<p>Price matters, of course, especially in today&#8217;s society. But insisting on following your budget strictly may get you into trouble with low quality services and watered down talent.<\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"color: #3366ff;\">5 things a marketing agency can do for you<\/span><\/h2>\n<h3>Number 1: Find your Unique voice and identify your target market<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-7452\" src=\"https:\/\/pishondesigns.org\/Dbase\/wp-content\/uploads\/2019\/07\/unique.jpg\" alt=\"Unique -- What a Marketing Agency can do for you\" width=\"620\" height=\"400\" srcset=\"https:\/\/pishondesigns.org\/Dbase\/wp-content\/uploads\/2019\/07\/unique.jpg 620w, https:\/\/pishondesigns.org\/Dbase\/wp-content\/uploads\/2019\/07\/unique-600x387.jpg 600w\" sizes=\"auto, (max-width: 620px) 100vw, 620px\" \/><\/p>\n<p>Your business or venture is different, even though it doesn\u2019t look like it, and one of the best things a marketing agency can do for you is to find it. Bring it out. And showcase it. It\u2019s kinda like a USP &#8211; Unique selling point. Your business cannot afford to be similar to or better than company B. It must be different, clearly so, and distinct.<\/p>\n<p>When they have found it, then it\u2019s their duty to help you reduce it to a few words, and even make it out into a slogan, if you like.<\/p>\n<h3>Number 2: Make you visible<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-7451\" src=\"https:\/\/pishondesigns.org\/Dbase\/wp-content\/uploads\/2019\/07\/Visibiltiy_blog_header.jpg\" alt=\"\" width=\"1154\" height=\"572\" srcset=\"https:\/\/pishondesigns.org\/Dbase\/wp-content\/uploads\/2019\/07\/Visibiltiy_blog_header.jpg 1154w, https:\/\/pishondesigns.org\/Dbase\/wp-content\/uploads\/2019\/07\/Visibiltiy_blog_header-600x297.jpg 600w, https:\/\/pishondesigns.org\/Dbase\/wp-content\/uploads\/2019\/07\/Visibiltiy_blog_header-768x381.jpg 768w\" sizes=\"auto, (max-width: 1154px) 100vw, 1154px\" \/><\/p>\n<p>The whole point of hiring a marketing manager is to increase visibility, right? Then that\u2019s what they should do. A marketing firm should get your brand on wherever they think would help increase visibility &#8211; social media, billboards (if you can afford it) and more.<\/p>\n<p><strong>Number 3: Profit<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-7453\" src=\"https:\/\/pishondesigns.org\/Dbase\/wp-content\/uploads\/2019\/07\/In-Profit-Business.png\" alt=\"Profit -- What a Marketing Agency can do for you\" width=\"640\" height=\"384\" srcset=\"https:\/\/pishondesigns.org\/Dbase\/wp-content\/uploads\/2019\/07\/In-Profit-Business.png 640w, https:\/\/pishondesigns.org\/Dbase\/wp-content\/uploads\/2019\/07\/In-Profit-Business-600x360.png 600w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/p>\n<p>Hiring marketing agencies can be expensive, so it is necessary to make sure your investment is worth it. Unless your business is a non profit, then one of your goals should be to make money. If the marketing agency doesn\u2019t device a strategy that will help you make money as a brand, start looking for another.<\/p>\n<p><strong>Number 4: In Bed with Technology<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-7454\" src=\"https:\/\/pishondesigns.org\/Dbase\/wp-content\/uploads\/2019\/07\/ai.jpeg\" alt=\"What a Marketing Agency can do for you\" width=\"960\" height=\"480\" srcset=\"https:\/\/pishondesigns.org\/Dbase\/wp-content\/uploads\/2019\/07\/ai.jpeg 960w, https:\/\/pishondesigns.org\/Dbase\/wp-content\/uploads\/2019\/07\/ai-600x300.jpeg 600w, https:\/\/pishondesigns.org\/Dbase\/wp-content\/uploads\/2019\/07\/ai-768x384.jpeg 768w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" \/><\/p>\n<p>A good marketing agency has to be completely tech savvy. SSL. SEO. Panda. AI. Bots. Voice-based search. Video. A good marketing agency is on top of tech that can impact your brand directly and make sure you&#8217;re playing by the &#8220;rules of the internet.&#8221;<\/p>\n<p><strong>Number 5: They should sell you. Increase your brand value.<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-7455\" src=\"https:\/\/pishondesigns.org\/Dbase\/wp-content\/uploads\/2019\/07\/values.png\" alt=\"Add value -- What a Marketing Agency can do for you\" width=\"800\" height=\"535\" srcset=\"https:\/\/pishondesigns.org\/Dbase\/wp-content\/uploads\/2019\/07\/values.png 800w, https:\/\/pishondesigns.org\/Dbase\/wp-content\/uploads\/2019\/07\/values-600x401.png 600w, https:\/\/pishondesigns.org\/Dbase\/wp-content\/uploads\/2019\/07\/values-768x514.png 768w, https:\/\/pishondesigns.org\/Dbase\/wp-content\/uploads\/2019\/07\/values-272x182.png 272w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/>Of all the things a marketing agency can do, this is the most important. You hire a marketing agency because you want to increase the value of your brand. In the end, whatever strategy they come up with must ultimately do just that &#8211; increase your brand value by at least 80%.<\/p>\n<p><script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script><br \/>\n<ins class=\"adsbygoogle\" style=\"display: block; text-align: center;\" data-ad-layout=\"in-article\" data-ad-format=\"fluid\" data-ad-client=\"ca-pub-2177321403470136\" data-ad-slot=\"5058759332\"><\/ins><br \/>\n<script>\n     (adsbygoogle = window.adsbygoogle || []).push({});\n<\/script><\/p>\n<p>And finally, a word of advice &#8212;<\/p>\n<blockquote><p>\u201cThe best way to learn what an agency can do for you is to talk to their current and past clients. Even if the reference isn\u2019t in the same industry as your firm, they\u2019ll be able to provide insights on project delivery, team dynamics, overall client management and success rates.\u201d &#8211; Hinge Marketing<\/p><\/blockquote>\n<p>&nbsp;<\/p>\n<p><strong>Shameless plug:<\/strong> Here at Pishon HQ, one of our deepest goals is to be that marketing agency that brings your impossible to possible, with hard work and dedication. Why not <a href=\"https:\/\/pishondesigns.org\/Dbase\/request-a-quote\/\" target=\"_blank\" rel=\"noopener noreferrer\">email us?<\/a><\/p>\n<p>Good luck!<\/p>\n<p><script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script><br \/>\n<ins class=\"adsbygoogle\" style=\"display: block; text-align: center;\" data-ad-layout=\"in-article\" data-ad-format=\"fluid\" data-ad-client=\"ca-pub-2177321403470136\" data-ad-slot=\"5058759332\"><\/ins><br \/>\n<script>\n     (adsbygoogle = window.adsbygoogle || []).push({});\n<\/script><\/p>\n<p>Zee<\/p>\n<p><span style=\"color: #ff0000;\"><strong>Related Links<\/strong><\/span><\/p>\n<ul>\n<li><a href=\"https:\/\/pishondesigns.org\/Dbase\/how-to-survive-the-first-5-years-of-business\/\" target=\"_blank\" rel=\"noopener noreferrer\">How to Survive the First 5 Years of Business<\/a><\/li>\n<li><a href=\"https:\/\/pishondesigns.org\/Dbase\/5-nigerian-startups-worth-noticing-in-2019\/\" target=\"_blank\" rel=\"noopener noreferrer\">5 Nigerian Startups worth noticing in 2019<\/a><\/li>\n<li><a href=\"https:\/\/pishondesigns.org\/Dbase\/how-website-traffic-contributes-to-your-web-success\/\" target=\"_blank\" rel=\"noopener noreferrer\">How Website Traffic Contributes To Your Success<\/a><\/li>\n<li><a href=\"https:\/\/pishondesigns.org\/Dbase\/10-legit-ways-to-make-money-online-in-nigeria\/\" target=\"_blank\" rel=\"noopener noreferrer\">10 Legit Ways to Make Money Online in Nigeria<\/a><\/li>\n<li><a href=\"https:\/\/pishondesigns.org\/Dbase\/why-startups-fail-a-case-study-of-6-failed-top-nigerian-startups\/\" target=\"_blank\" rel=\"noopener noreferrer\">Why Startups Fail \u2013 A Case Study of 6 Failed Top Nigerian Startups<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Let\u2019s say you have a new startup, business or venture, and you\u2019ve gone at it for more than a bit, and still no growth, what do you do? That\u2019s when you think of getting a marketing agency. Think of it as PR for business. In this article, we\u2019ll tell you why, when and what a [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":7456,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[768,270],"tags":[841,843,842,840],"class_list":["post-7447","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","category-general","tag-agency","tag-branding","tag-marketing-agency","tag-what-marketing-agency-can-do"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>5 things a Marketing Agency can do for you &#8226; Pishon Design Studio | More than Web Design.<\/title>\n<meta name=\"description\" content=\"You&#039;ve made all the right moves &amp; connected with the right people for your business, yet no traction. What can a marketing agency do to help you? 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