{"id":2454,"date":"2019-01-30T11:08:01","date_gmt":"2019-01-30T11:08:01","guid":{"rendered":"https:\/\/pishondesigns.org\/Dbase\/?p=2454"},"modified":"2023-07-08T07:20:21","modified_gmt":"2023-07-08T07:20:21","slug":"start-online-store-in-nigeria","status":"publish","type":"post","link":"https:\/\/pishondesigns.org\/Dbase\/start-online-store-in-nigeria\/","title":{"rendered":"Starting Your Online Store in Nigeria &#8211; Step by Step Guide"},"content":{"rendered":"<p><i style=\"font-size: 8pt;\">(Updated\u00a0<\/i><span style=\"font-size: xx-small;\"><i>July<\/i><\/span><i style=\"font-size: 8pt;\">\u00a02023).<\/i> These steps are a guide to starting your online store in Nigeria this year, or any other year.<\/p>\n<p><!--more--><\/p>\n<p><span style=\"font-size: 14pt;\">Starting an online store in Nigeria is good because there&#8217;s no rent or bills to pay and you have the potential to reach a lot of customers. <em>BUT it is necessary to put as much thought into starting an online store as you would for any other business. You&#8217;ll need a great product, a user-friendly website, and a solid marketing plan<\/em>. &#8211; <strong>WIKIHOW<\/strong>.<\/span><\/p>\n<p>First,<\/p>\n<ol>\n<li>Find a niche\/purpose. &#8212; What&#8217;s your business? Clothes? Determine what you want to sell.<\/li>\n<li>Where&#8217;s your business plan?<\/li>\n<li>Get a website &#8211; The whole shebangg &#8211; Domain name and hosting, SSL, etc<\/li>\n<li>Figure out how to promote that site and get it popular<\/li>\n<li>Start selling AND give it at least a year.<\/li>\n<\/ol>\n<p>Let&#8217;s dig into these points one by one.<\/p>\n<h2><span style=\"color: #ff0000;\">1. Find your Niche<\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-6947\" src=\"https:\/\/pishondesigns.org\/Dbase\/wp-content\/uploads\/2019\/01\/blogstore.jpg\" alt=\"\" width=\"671\" height=\"315\" \/><\/p>\n<p>Why are you starting the business? What do you want to sell?<\/p>\n<p>No matter what industry you pick, there are really only two kinds of products to sell:<\/p>\n<ol>\n<li>Commoditized products &#8211; products everyone needs, popular and easy to find, eg clothes, toys, etc<\/li>\n<li>Niche products &#8211; often made in small batch runs or on demand, eg unique watches, handmade journals or so.<\/li>\n<\/ol>\n<p>It&#8217;s important to decide what types of goods you&#8217;ll be selling online. Whatever you choose, it&#8217;s important to work with products that you&#8217;re passionate about especially since you will be making transactions with your product and don&#8217;t want to lose that initial excitement.<\/p>\n<blockquote><p>If you can offer unique products alongside &#8216;commodized&#8217; &#8211; is that even a word &#8211; ones (think of using Etsy Wholesale or reaching out to makers on Instagram) and build a great brand experience along the way, you are setting yourself up for success.<\/p><\/blockquote>\n<p>Take as much time to research as long as possible, as you&#8217;re in for the long haul after all. Example niches are: clothing lines, tutorial websites, selling eBooks, and <span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/pishondesigns.org\/Dbase\/brief-introduction-dropshipping-pishon-design-studio\/\">dropshipping.<\/a><\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"color: #ff0000;\">2. Where&#8217;s Your Business Plan?<\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-6945\" src=\"https:\/\/pishondesigns.org\/Dbase\/wp-content\/uploads\/2019\/01\/get-standard-business-plan.jpg\" alt=\"\" width=\"700\" height=\"393\" srcset=\"https:\/\/pishondesigns.org\/Dbase\/wp-content\/uploads\/2019\/01\/get-standard-business-plan.jpg 700w, https:\/\/pishondesigns.org\/Dbase\/wp-content\/uploads\/2019\/01\/get-standard-business-plan-600x337.jpg 600w, https:\/\/pishondesigns.org\/Dbase\/wp-content\/uploads\/2019\/01\/get-standard-business-plan-325x183.jpg 325w, https:\/\/pishondesigns.org\/Dbase\/wp-content\/uploads\/2019\/01\/get-standard-business-plan-650x366.jpg 650w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/p>\n<p>To start your online store in Nigeria, you need to draw up a <strong>detailed business plan<\/strong>, and decide if or not you will have funding. This will help and even the odds when it comes to making your business a success. What&#8217;s the cost of the store? How would you market it? Who are your competitors? Will it be local, or international? What kind of hosting do you need? Do you need staff?<\/p>\n<p>Planning this early will save you a lot of headache, I tell you.<\/p>\n<p><script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script><br \/>\n<ins class=\"adsbygoogle\" style=\"display: block; text-align: center;\" data-ad-layout=\"in-article\" data-ad-format=\"fluid\" data-ad-client=\"ca-pub-2177321403470136\" data-ad-slot=\"5058759332\"><\/ins><br \/>\n<script>\n     (adsbygoogle = window.adsbygoogle || []).push({});\n<\/script><\/p>\n<h2><span style=\"color: #ff0000;\">3. Get a website &#8211; Domain name and hosting, SSL, etc<\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-6946\" src=\"https:\/\/pishondesigns.org\/Dbase\/wp-content\/uploads\/2019\/01\/your-website.jpg\" alt=\"\" width=\"600\" height=\"320\" \/><\/p>\n<p>This is the core of your online store. You need <strong>good web hosting<\/strong> and a <strong>very well designed website<\/strong>. This is non-negotiable.<\/p>\n<p>The steps to getting your own website include:<\/p>\n<ol>\n<li><strong>A domain name.\u00a0<\/strong>A good domain is less than $12-15\/yr for the first year. Renewals are less than $20. <span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/www.namecheap.com\/?aff=103691\" target=\"_blank\" rel=\"noopener noreferrer\">Namecheap Domains<\/a><\/span>\u00a0seems to be the best place, nowadays.<br \/>\n<em>Read <span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/pishondesigns.org\/Dbase\/why-you-shouldnt-use-godaddy-for-buying-domains\/\" target=\"_blank\" rel=\"noopener noreferrer\">Why You Shouldn&#8217;t use Godaddy for domains<\/a><\/span><\/em><\/li>\n<li><strong>Get hosting.<\/strong> It&#8217;s sorta like the space where your website files are stored.<\/li>\n<li><strong>SSL is the Secure Sockets Layer protocol that encrypts the data between the browser and the website server; it&#8217;s essential for protecting customer data.<\/strong><br \/>\nGet SSL. It&#8217;s that green padlock that shows buyers that your site is secure and their credit card details are secure. Most times when you buy your hosting company also offers SSL services, so just add to cart. Most range from $70\/yr. THIS IS VERY IMPORTANT. <span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/pishondesigns.org\/Dbase\/how-to-install-ssl\/\" target=\"_blank\" rel=\"noopener noreferrer\">See our SSL guide here.<\/a><\/span><\/p>\n<blockquote><p>If your customers pay for your goods would they lose their money? Can hackers access your database? Will their transactions be secure?<\/p><\/blockquote>\n<\/li>\n<li>Decide which <strong>payment gateway<\/strong> to use for your site. If you&#8217;re setting up your online store in Nigeria, you need a good gateway. Payment gateways are where your money will be stored once a customer makes a purchase. There are quite a few of them in Nigeria so <span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/pishondesigns.org\/Dbase\/6-top-online-payment-gateways-in-nigeria\/\" target=\"_blank\" rel=\"noopener noreferrer\">read my extensive review of the top 6 payment gateways in Nigeria. <\/a><\/span><\/li>\n<li><strong>A shopping cart script (free).<\/strong>\u00a0Free shopping cart scripts like\u00a0osCommerce\u00a0and\u00a0Zen Cart\u00a0are the favs of many online stores. If you&#8217;re building on WordPress, use WooCommerce or Shopify.<br \/>\nWith free tools and good web hosting, there&#8217;s no reason you can&#8217;t have your own catalog and shopping cart on the web if you&#8217;ve got something worth selling.<\/li>\n<li><strong>Pay a professional designer<\/strong> to design your store and have over the details of 1-5 above to him\/her. <span style=\"color: #ff9900;\">DON&#8217;T attempt to build yourself<\/span>, especially since it is a sensitive area. You&#8217;re dealing with people&#8217;s money, so don&#8217;t take it lightly!<\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<div id=\"attachment_2457\" style=\"width: 660px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-2457\" class=\"wp-image-2457 size-full\" src=\"https:\/\/pishondesigns.org\/Dbase\/wp-content\/uploads\/2018\/01\/onlinepaymentworking.jpg\" alt=\"online store payment gateway\" width=\"650\" height=\"358\" srcset=\"https:\/\/pishondesigns.org\/Dbase\/wp-content\/uploads\/2018\/01\/onlinepaymentworking.jpg 650w, https:\/\/pishondesigns.org\/Dbase\/wp-content\/uploads\/2018\/01\/onlinepaymentworking-600x330.jpg 600w, https:\/\/pishondesigns.org\/Dbase\/wp-content\/uploads\/2018\/01\/onlinepaymentworking-300x165.jpg 300w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><p id=\"caption-attachment-2457\" class=\"wp-caption-text\"><span style=\"color: #333399;\"><em><span style=\"font-size: 10pt;\">The payment gateway you choose is critical to your success as a store<\/span><\/em><\/span><\/p><\/div>\n<p><script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script><br \/>\n<ins class=\"adsbygoogle\" style=\"display: block; text-align: center;\" data-ad-layout=\"in-article\" data-ad-format=\"fluid\" data-ad-client=\"ca-pub-2177321403470136\" data-ad-slot=\"5058759332\"><\/ins><br \/>\n<script>\n     (adsbygoogle = window.adsbygoogle || []).push({});\n<\/script><\/p>\n<h4><span style=\"color: #ff0000;\">Should You Host Your Own Online Store?<\/span><\/h4>\n<p>There are plenty of places you can sell online without stress, Amazon and eBay included. We also have marketplaces like Jumia and Payporte &#8211; now defunct, where you don&#8217;t need your own store.\u00a0Hosting your own online store gives you more control over the shop and its presentation, is better for business branding, makes moving to another web host easier, and can be more cost-effective.<\/p>\n<ul>\n<li><span style=\"color: #ff0000; font-size: 14pt;\"><a style=\"color: #ff0000;\" href=\"https:\/\/pishondesigns.org\/Dbase\/top-web-hosting-companies-in-2020-the-best-of-the-best\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"background-color: #ccffcc;\">Read our indepth review of top 6 Web Hosting companies in 2020<\/span><\/a><\/span><\/li>\n<li><span style=\"font-size: 14pt; background-color: #ccffcc; color: #ff0000;\"><a style=\"background-color: #ccffcc; color: #ff0000;\" href=\"https:\/\/pishondesigns.org\/Dbase\/6-top-online-payment-gateways-in-nigeria\/\" target=\"_blank\" rel=\"noopener noreferrer\">6 Online Payment Gateways in Nigeria \u2013 (2019 Update)<\/a><\/span><\/li>\n<\/ul>\n<h4><span style=\"color: #ff0000;\">The Stats of Success<\/span><\/h4>\n<blockquote><p>\u201cOverall, online shopping in Nigeria is growing rapidly with six out of ten Internet users in Nigeria shopping online in the 12-month period the survey covered. Total online spend is predicted to increase from N128.1 billion in 2015 to N172 billion in 2016, up by 34 per cent from the previous year. This growth continues to N217.7 billion in 2017, about 27 per cent more than in 2016.\u201d &#8211; IPSOS<\/p><\/blockquote>\n<h4><b><span style=\"color: #ff0000;\">Cost for building an online store in Nigeria?<\/span><br \/>\n<\/b><\/h4>\n<ul>\n<li>Domain, <span style=\"text-decoration: underline;\">good<\/span> Hosting and SSL<\/li>\n<li>Payment Gateway &#8211; Interswitch (150k setup), others, free. <span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/pishondesigns.org\/Dbase\/6-top-online-payment-gateways-in-nigeria\/\" target=\"_blank\" rel=\"noopener noreferrer\">See this guide<\/a><\/span><\/li>\n<li><em>Website (self install\/code) \u2013 Free with host. Hours of watching YouTube DIY Videos &#8211; NOT ADVISED<\/em><\/li>\n<li>Website (Professional) &#8211; Depending on how professional you want your store to be, your best bet might be hiring one. Our designs for ecommerce start from $700 &#8211; $2000. You might want to\u00a0<span style=\"color: #ff0000;\"><a style=\"font-size: 1.0625rem; color: #ff0000;\" href=\"https:\/\/pishondesigns.org\/Dbase\/say-hello\/\" target=\"_blank\" rel=\"noopener noreferrer\">request a quote here.<\/a><\/span><\/li>\n<li>Inventory \u2013 Check ya pocket. How much to stock up on your goods?<\/li>\n<li>Smart Phone (to monitor sales, social media &amp; respond to customer enquiries) \u2013 Any phone smart enough.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><span style=\"color: #ff0000;\">4. Figure out how to promote your new store and get it popular<\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-6944\" src=\"https:\/\/pishondesigns.org\/Dbase\/wp-content\/uploads\/2019\/01\/promotion-store.jpg\" alt=\"\" width=\"634\" height=\"486\" \/><\/p>\n<p>Now you have your niche business and your website is fully set up. BUT if you don&#8217;t promote the business, no one will come.<\/p>\n<blockquote><p>If you don&#8217;t promote the business, no one will come.<\/p><\/blockquote>\n<p>This is where social media comes in and divides the chaff from the wind. You OUGHTA be on social media, and not twitter. I mean INSTAGRAM, mainly because it is a visual platform and your store is pictures, right?<\/p>\n<blockquote><p>Whether you leverage email, social media, SEO or other forms of online marketing, it&#8217;s critical that you share your store with the masses. In other words, even if you have the most amazing site in the world, if no one can find your store, you&#8217;ll struggle to pay the bills. &#8211; LEGALZOOM<\/p><\/blockquote>\n<ul>\n<li><span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/pishondesigns.org\/Dbase\/get-your-first-1000-instagram-followers\/\"><span style=\"background-color: #ccffcc; font-size: 14pt;\">Get your first 1000 followers on Instagram.<\/span><\/a><\/span><\/li>\n<li><span style=\"font-size: 14pt; background-color: #ccffcc; color: #ff0000;\"><a style=\"background-color: #ccffcc; color: #ff0000;\" href=\"https:\/\/pishondesigns.org\/Dbase\/5-ways-to-increase-your-blog-traffic-in-2018\/\">5 ways to increase your blog traffic<\/a><\/span><\/li>\n<li><span style=\"font-size: 14pt; background-color: #ccffcc; color: #ff0000;\"><a style=\"background-color: #ccffcc; color: #ff0000;\" href=\"https:\/\/pishondesigns.org\/Dbase\/5-sure-ways-to-rank-high-on-search-engines\/\" target=\"_blank\" rel=\"noopener noreferrer\">5 Sure Ways to Rank High on Search Engines<\/a><\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><span style=\"color: #ff0000;\">5. Start selling AND give it at least a year.<\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-6948\" src=\"https:\/\/pishondesigns.org\/Dbase\/wp-content\/uploads\/2019\/01\/selling.jpg\" alt=\"\" width=\"474\" height=\"247\" \/><\/p>\n<p>Good things take time. Of course there&#8217;s always an exception to the rule, but this isn&#8217;t always the case. If you last a year, then work hard to last 2 years. With a good and solid financial plan, you should not have so many issues.<\/p>\n<p>Good luck!<\/p>\n<p>Zee<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" style=\"position: absolute; visibility: hidden;\" src=\"\/\/inmotion-hosting.evyy.net\/i\/399352\/353730\/4222\" width=\"0\" height=\"0\" border=\"0\" \/><\/p>\n<p><script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script><br \/>\n<ins class=\"adsbygoogle\" style=\"display: block; text-align: center;\" data-ad-layout=\"in-article\" data-ad-format=\"fluid\" data-ad-client=\"ca-pub-2177321403470136\" data-ad-slot=\"5058759332\"><\/ins><br \/>\n<script>\n     (adsbygoogle = window.adsbygoogle || []).push({});\n<\/script><\/p>\n","protected":false},"excerpt":{"rendered":"<p>(Updated\u00a0July\u00a02023). These steps are a guide to starting your online store in Nigeria this year, or any other year.<\/p>\n","protected":false},"author":1,"featured_media":2455,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[270,241],"tags":[623,621,622],"class_list":["post-2454","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general","category-web-design-corner","tag-ecommerce","tag-online-store","tag-online-store-in-nigeria"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Step by Step Guide to Starting Your Online Store in Nigeria<\/title>\n<meta name=\"description\" content=\"This is a step by step guide in building an online store in Nigeria. 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